fitvia app helps users find exercise buddies
Last May, Brandt Butze had what he calls an “Aha! moment.” He was 370 pounds and wanted to lose the weight and get in shape. He went on Facebook and posted that he was committed to walking.
 
“I had 225 comments on my Facebook page and all sorts of support,” he recalls. That first morning, his sister and a group of people met Butze and they went for a 30-minute walk. “We jogged the last block,” he says. “I was in tears there was so much support. Thirty-minute walks turned into 45-minute walks and in three weeks, I was walking six to seven miles a day.”
 
In fact, Butze had so much support that trying to schedule people to walk with him was interfering with actually walking. “I was spending three to four hours a day trying to plan walks,” he says.” I looked for an app to help and I realized other people were in the same boat I was -- finding some way to have a workout schedule where people can work out with other people.”
 
So Butze and friends Aaron Marks, Jonathan Schultz and Kevin Rahilly created FitVia, a mobile app that allows users to post their workout schedules and find others to join them.
 
“We tried different hypotheses, talked to friends and friends of friends and asked them what motivated them, what de-motivated them,” Butze says. “We realized we were on to something.”
 
The four approached LaunchHouse for help developing FitVia and were accepted to the accelerator program. FitVia will launch by the end of the year. “We’re launching this as a premier app initially,” says Butze. “We’re hoping to gain as many people as possible as quickly as possible.”
 
FitVia plans to hire additional staff as they grow. Butze plans to branch out to corporate America as they grow, targeting HR departments as a way to keep healthcare costs down.
 
To date, Butze has lost 71 pounds.

 
Source: Brandt Butze
Writer: Karin Connelly
cle native's photo a winner in ron howard's avent-garde film project
Cleveland native Marcellus Nealy was "window shopping" for a camera on the Internet when he came across information about Canon’s Project Imaginat10n contest. The contest involves director Ron Howard selecting 91 photos in 10 categories to be made into films by celebrity directors. Nealy decided to enter, and his photo “Sharing a Smoke” was named a winner in the “relationship” category.
 
"While I was window shopping I stumbled on a site that mentioned last year's contest,” recalls Nealy. “That site made me want to know more about this year's contest. I Googled it, saw that they were still taking submissions, and sent in some photos. I never actually expected to be a winner.”
 
Nealy grew up on Scoville Avenue and the Lee Harvard neighborhoods of Cleveland and attended John Carroll. He now spends most of his time in Tokyo, or with his sister in Willoughby Hills.
 
Nealy’s photo is one of the 91 that celebrity directors -- Eva Longoria, Jamie Foxx, designer and co-founder of Marchesa Georgina Chapman and James Murphy -- will pick from to use for their short films.
 
Nealy shot the photo while on a shoot for a Tokyo-based band. Two of the band members were sharing a cigarette when the inspiration hit Nealy. “Suddenly, I had a vision of them exchanging souls or some cosmic energy or the spirit of creativity or Anima, or whatever you want to call it,” he says. “I thought the smoke would be the best way to express this vision in a tangible way.”
 
The first five films are scheduled to go into production later this year and early 2013, with five more celebrity directors to be named at a later date.

 
Source: Marcellus Nealy
Writer: Karin Connelly
nortech secures sba contract to grow its flexible electronics cluster
NorTech received one of seven Regional Innovation Cluster contracts from the Small Business Administration to grow its flexible electronics cluster FlexMatters. The four-year, $385,000 contract will allow NorTech to train and assist small companies in the FlexMatters cluster in attracting larger market leaders as customers through its Anchor Customer Engagement (ACE) Academy.
 
“One of the really important things about this contract is it gives us recognition on a federal basis,” says NorTech vice president Byron Clayton. “Being nationally recognized as an emerging cluster helps us bring more federal funding to the region.”
 
This is the fourth time the FlexMatters cluster has been recognized on a national level. The ACE Academy will help give the region an upper hand in terms of both jobs and securing the first customers for new technologies.
 
“It’s designed to help small, emerging businesses capture the first significant customers,” says Clayton of the academy. “It helps them be prepared so if they do get that opportunity to present themselves, they put their best foot forward. The goal is to go away with something concrete.”
 
Success of these businesses translates into more jobs in the region. “It really helps small businesses grow and create high paying jobs in growth industries,” says Clayton. “We’re already seeing success, and we’re just getting started.”

The SBA award is for one year, with a four year renewal option.

 
Source: Byron Clayton
Writer: Karin Connelly
big river improves online giving, gets boost from jumpstart to expand
Big River helps organizations get the most out of their online giving campaigns with a simple theory: Appeal to what the potential donors react to and they will donate. The theory apparently proves correct. The 18-month-old cloud-based online fundraising platform has won accolades from clients such as the Cleveland Museum of Art and Lorain County Metro Parks in Big River’s ability to increase online giving.
 
“It’s almost like the last 17 years of e-commerce hasn’t made itself accessible to nonprofits,” says Big River founder and CEO Ron Cass. “Nonprofits haven’t done more than PayPal. The Big River product puts the most effective appeal in front of the donor at the right time to maximize that donation.”
 
The key is telling donors what the impact of their donations will be. “They want to know what their money does,” explains Cass. “They want to know what impact their gift is going to have. We allow organizations to create donation products, and then target those asks based on the donor’s history with the organization.”
 
Big River has eight customers of varying sizes and is already generating revenue. The Cleveland Museum of Art is one fan of Big River, reporting that membership has doubled since they hired Big River.
 
One of the first companies to be a part of Bizdom’s Cleveland operation, Big River is expanding within the Bizdom offices. JumpStart announced on Tuesday, November 13th a $250,000 investment in Big River to further expand.
 
“Any time you get an investment it changes the slope of the company,” says Cass. “We are going to focus on sales, marketing and product development.”
 
In addition to adding some new tools and bringing some ideas to reality, Cass also hopes to expand his staff. “A big part of the investment is hiring -- rapidly,” he says. “Around the order of four people in marketing and development.”
 
In the meantime, Cass was impressed with the connections he made at JumpStart’s Entrepreneur Expo this week. “I spoke to a lot of people who said, ‘I know someone with this organization,’” he says. “I got about 20 leads. I was very impressed.”

 
Source: Ron Cass
Writer: Karin Connelly
technology days to foster tech transfer between nasa and private sector
NASA will showcase its best developments in its Space Technology Program November 28-30 at NASA Technology Days, held at Cleveland Public Auditorium. The event will allow the public to see what technological developments come out of NASA Glenn Research Center, many of which could be adopted and implemented in the private sector.
 
NASA Glenn is working with NASA’s Office of Chief Technologies, which conducts ground experiments to further space technology. “Ninety-nine NASA technologies will be showcased,” says Joe Shaw, deputy director of NASA’s Office of Technology Partnerships and Planning. “We want to demonstrate the existing technologies.”
 
Attendees will have the chance to see technologies ready for commercialization, learn about opportunities to partner with NASA on technology development and meet with major research companies.
 
The technologies featured can be transferred into a variety of industries, says Shaw, such as advanced energy, automotive, human health and innovative manufacturing. “These are technology experts showing off their technologies,” says Shaw. “Even though they were developed for space aeronautics, they can be broadly used across many sectors. These industries are extremely important, not just for Northeast Ohio, but for to the Midwest. There are a large number of people in these sectors.”
 
The hope is Technology Days will build partnerships and foster technology transfer between NASA and local businesses. “These technologies can be moved quickly to the commercial sector, which creates economic development, which creates jobs,” says Shaw. This will give companies a chance to learn about the opportunities.”
 
The event is free and open to the public.

 
Source: Joe Shaw
Writer: Karin Connelly
local organizations honored with prestigious economic development award
JumpStart, NorTech and the Greater Cleveland Partnership (GCP) each were recognized by the International Economic Development Council (IEDC) for their work in economic development efforts in the region with gold excellence in economic development awards.
 
JumpStart received the award for entrepreneurship, NorTech received the award for technology-based economic development, and GCP received the award for its business retention and expansion program.
 
Although each organization won in different categories, JumpStart director of communications Samantha Fryberger says it shows the unified effort put behind Cleveland’s economic success. “I think it shows a collaborative regional approach to economic development,” she says. “It recognizes that the approach we’re taking is innovative. The framework is set for a community that comes together collectively as a model.”
 
JumpStart’s efforts to support and grow technology entrepreneurs earned the organization honors. NorTech was recognized in particular for its innovation cluster models, which identify and foster growing industry groups. In the first half of 2012, the GCP’s business retention and expansion team completed 17  projects that resulted in 2,010 jobs created and 3,492 jobs retained. Thirty-three projects are now in the works.
 
Fryberger is pleased that each organization’s efforts are being recognized on a national level. “There’s a collaborative spirit of regionalism and it’s starting to get noticed,” she says. “And that’s really a great thing.”

 
Source: Samantha Fryberger
Writer: Karin Connelly
career fair to introduce students and public to countless government gigs
John Carroll University is hosting the fifth annual Government Career Fair today, November 8, from 9 a.m. to 2 p.m. in the Dolan Center for Science and Technology. The fair, sponsored by Cleveland Federal Executive Board and co-hosted by six other area schools, is designed to give attendees in a variety of disciplines insight into landing a government job.
 
“We’re here to educate the public and students about the process, because it is different than applying for a [private sector] job,” explains Barb Koeth, assistant director of the Center for Career Services at JCU. “There are thousands of jobs available on the local, state and federal level.”
 
Fifty-two government agencies will be on hand to recruit for internships and open positions. For the first time this year, the State Department will be in attendance. Workshops specifically for students and recent graduates, veterans, and working for Ohio will be held throughout the day. Informational sessions will be hosted by the Northeast Ohio Regional Fusion Center, the Federal Reserve Bank and the Ohio Legislative Service Commission.
 
The Legislative Service Commission, for instance, has 34 fellowships open each year. “They are in every demographic, for 13 months with full state benefits,” says Koeth.
 
Keynote speaker Stephen Anthony, special agent in charge of the Cleveland FBI office will talk at noon.
 
The event and parking are free and open to the public. The other schools involved are Baldwin-Wallace College, Case Western Reserve University School of Law, Cleveland State University, Hiram College, Notre Dame College and Ursuline College.

 
Source: Barb Koeth
Writer: Karin Connelly
new radio station is music to the ears of locals, new staffers
There’s a new radio station in town, playing adult album alternative (AAA) music. Boasting that it's a local station for Clevelanders, by Clevelanders, WLFM 87.7 FM Cleveland’s Sound is independently owned and operated by Tom Wilson and his partners. The group has been buying low-power television stations for the past 12 years. In 2008, they ventured into the low end of the radio dial with a smooth jazz station in Chicago. As former president and general manager of two major Cleveland radio stations, Wilson is a Cleveland radio veteran as well as a native.
 
The Cleveland station has been in the works for about a year and finally went live on September 9. “Basically, it’s a station that delivers a need in the market," says Wilson. “There’s nothing in the Cleveland market, aside from college stations, that’s doing what we’re doing.”
 
Marketing director Kendall Embrescia is excited to bring an out-of-the-box approach to Cleveland radio. “We want to bring a fresh, edgy station to market that really serves a need,” she says. “Within eight weeks of being on the air, we’ve had an incredible response.”
 
The station is bringing back The Inner Sanctum, a weekly show that features only local artists and “is legendary around here,” says Embrescia.
 
Organizers held an open casting call at the Beachland Ballroom in July to staff 87.7, and collected more than 100 resumes. The station built offices and studios from scratch on the fourth floor of the Agora. There are 17 people on staff, plenty of whom are Cleveland radio veterans. Embrescia says they are working with local colleges to put together an internship program for spring.
 
But for Embrescia, it’s all about putting out great music. “We just want to give the listeners the best experience they can possibly have,” she says.
 
The station plans its official launch party on Friday, November 16 from 7-10 p.m. at the Barley House. The event is open to the public.

 
Sources: Tom Wilson and Kendall Embrescia
Writer: Karin Connelly
entrepreneur expo to showcase 'what's next in neo'
Developing Cleveland area businesses will show off their ideas, technologies and talents at the 2012 Northeast Ohio Entrepreneurial Expo and JumpStart Community Meeting on Tuesday, November 13 from 1 to 5:40 p.m. at CSU’s Wolstein Center.
 
“The theme is, ‘What’s next Northeast Ohio,’” says Samantha Fryberger, JumpStart director of communications. “The idea being, a lot of companies are really early in their development.”
 
The expo will feature 96 area tech startups as well as 32 support organizations, such as Bizdom, Youngstown Business Incubator, Shaker LaunchHouse, Akron ARCHAngels and Ohio Aerospace Institute. Nine student companies will also be featured, one of which will be presented with an award at the event’s close.
 
The showcase will be followed by a panel discussion featuring success stories of area companies that have grown into multi-million dollar businesses. “We’ll have some of the biggest success stories who have merged, sold, been bought out or exited,” explains Fryberger.
 
Goldman Sachs will talk about its 10,000 Small Businesses program, followed by an announcement of JumpStart’s newest portfolio companies.
 
And of course, investors will also be on hand to see what the next great thing is in the region. Fryberger says 25 investors attended the event last year, and she expects the same this year.
 
“It’s a little bit of everything,” says Fryberger. “It’s an opportunity to network. There are some of these companies who could help each other quite a bit. And if you’re very early in development, this is your first opportunity for exposure.”
 
The event is free and open to the public.

 
Source: Samantha Fryberger
Writer: Karin Connelly
huntington earns top honors from sba for helping local small businesses
Huntington Bank has lived up to its $4 billion commitment to small business and was honored October 24 by the Small Business Administration as the Grand Slam winner for SBA lending in the Cleveland district for fiscal year 2012. The bank led in every SBA lending category: number of loans; loan volume; minority lending; and 504 lending. Huntington also earned the Grand Slam title in 2011 and the Triple Play title in 2010. Huntington is the third largest SBA lender in the country.
 
“We’re committed to Cleveland as a company,” says Huntington’s Greater Cleveland president Dan Walsh. “We’re pleased with the results, not just for Huntington, but for Cleveland. There’s a great renaissance going on here and we believe we can lead the country in investments.”
 
Melt Bar and Grilled is just one growing small business that has benefitted from Huntington’s commitment. Melt owner Matt Fish was self-funded through his first three restaurants, but looked to banks when he decided to expand even more.
 
“We were looking for a financial institution we could partner with long term,” says Fish. “Huntington really stepped up. I was looking for a bank to perform for us, and the SBA was looking for a strong company. It was a win-win situation.” Fish opens his fourth restaurant  this week in Mentor.
 
Walsh sees Melt as the ideal client to grow the economy in Northeast Ohio. “They are the lifeblood for jobs creation and economic growth for our community,” he says. “They have a sustainability model that helps grow and sustain business, which is good for our business.”

 
Sources: Dan Walsh, Matt Fish
Writer: Karin Connelly
nortech to host annual statewide conference on advanced energy
NorTech will host the Advanced Energy B2B Conference and Expo in Columbus next week, Oct. 30 and 31 at the Greater Columbus Convention Center. The conference focuses on companies, technologies and researchers driving progress in advanced energy in Ohio.
 
NorTech officials decided to move the conference to Columbus this year to make it a state-wide event. Last year the event was held in Akron. “We moved it to Columbus this year to make the networking as broad as possible,” says NorTech CEO Rebecca Bagley. “The conference will show ideas around new innovations and technologies provide networking and capitalize on future synergies.”
 
However, the issues covered impact Cleveland’s economic base. Advanced energy means $30 billion in new or expanded businesses -- including 6,800 new jobs over the next seven years in Northeast Ohio alone.
 
Nineteen Northeast Ohio companies will be participating in four Technology Showcases: energy storage and fuel cells; smart grid technology; waste and biomass to energy; and solar technology. There will also be student showcases included that are looking for collaboration and funding.
 
NorTech has created a software program using LinkedIn to connect companies with similar interests. “With this system, it’s as conducive as it can be to find businesses and research opportunities,” says Bagley. “Companies obviously get generalized networking out of the event, but we also have this system that connects companies to potential opportunities. This will connect companies so they can preliminarily talk.”
 
Keynote speakers include Bill Ritter, Jr., Colorado's 41st Governor and director of the Center for the New Energy Economy at Colorado State University and Todd A. Snitchler, chairman of the Public Utilities Commission of Ohio.

 
Source: Rebecca Bagley
Writer: Karin Connelly
team wendy returns to its roots with new military helmet
Team Wendy, a designer and manufacturer of multiple-application products that serve to protect against serious and potentially life-threatening impact-related injuries, is returning to where it began with the release of a new and complete helmet solution, the EXFIL. 

The company developed and manufactured its line of W Helmets for the skiing, biking and multi-sport markets from 1998 to 2004 before moving away from complete helmet solutions and into helmet liner protection systems for the U.S. military. The company has supplied the U.S. military with more than five million Zorbium Action Pad (ZAP) protection systems since 2005. 
  
Team Wendy’s new helmet uses technology partially developed through collaboration on a key U.S. Army Natick Soldier RD&E Center program. The helmet features a hybrid sling/polymer structure impact management system that stands up to multiple impacts.

“With the EXFIL, we are not only excited about a return to complete helmet solutions but we are also pleased with our ongoing advancements in liner protection technology,” says CEO Jose Rizo-Patron.
 
While Team Wendy continues to produce the seven-pad ZAP sets for standard issue military helmets, they are also now assembling the new EXFIL helmet at its 50,000-square-foot Collinwood facility. “We really make it a concerted effort to stay local,” says Rizo-Patron. “Cleveland and greater Northeast Ohio’s strong manufacturing and engineering roots allow us to maintain a hiring pool that is largely local.  The majority of our vendors are also companies based in Ohio.”
 
Team Wendy consistently employs between 50 and 75 people in pre-assembly, final assembly and fabrication jobs. The company also works with local and state universities and design institutes to recruit new talent.


Source: Jose Rizo-Patron
Writer: Karin Connelly
online design tool tackk lets users create and share content
Freelance designers Eric Bockmuller and Dan Klammer noticed that family and friends were coming to them for help when they wanted to create announcements, invitations and other such items and needed a creative mind.

“We thought, why can’t people publish their own content without going through us,” recalled Bockmuller. “We saw a need for something that was more than 140 characters, but not a blog.”
 
That thought sparked the idea for Tackk, an online design tool where users can instantly create and share their own content. The online editor provides fonts, color palettes and backgrounds to design the perfect announcement with no design skill needed.
 
"It’s a super simple format to create and share your content instantly,” says Bockmuller. “They’re simple designs, but they always look beautiful.” Users don’t have to sign in or create an account to use the site.
 
Tackk launched in early September. “It’s been great,” says Bockmuller. “We’re taking all the data and learning from it.”
 
Bockmuller has two goals for his new product: “First, Tackk becomes the next verb on the web,” he says. “And we build a great company here in Cleveland. It’s not every day you see something like this happening in Cleveland.”
 
In addition to Bockmuller and Klammer, there are four other people on the Tackk team: CEO Christopher Celeste, CTO and developer Ryan Niemann, COO Robert Hatta and developer Ryan Pastorelle. Tackk plans on hiring additional staff as they get off the ground.

 
Source: Eric Bockmuller
Writer: Karin Connelly
fast-growing vocon earns top-workplace nod again from northcoast 99
Vocon, an architecture and design firm in Cleveland, was named one of the top places to work by the NorthCoast 99. Vocon was recognized for its positive work environment and fostering an atmosphere dedicated to creativity, innovation and collaboration for its staff.
 
The NorthCoast 99 event was created in 1999 by the Employers Resource Council to recognize companies that create good workplaces. The awards ceremony was held on Sept.19 at LaCentre Conference and Banquet Facility in Westlake.
 
Vocon, which has added 30 employees and grown to 100 total employees in the last two years, has maintained a healthy growth rate while still focusing on creating an ideal workplace. “We’re growing in the right way,” says Susan Austin, chief human resources officer for Vocon. “We still have that small company feel, but we keep our current staff engaged.”
 
The company prides itself on a diversity of ages and talents who learn from each other. “We’re non-hierarchical,” says Austin. “It’s not about titles, it’s about contributions. We take inexperienced employees and put them in positions very early where they can shine. When you have the freedom to get work done you work harder.”
 
Of course, being one of the top places to work, Vocon offers its perks as well. “We work hard, but we play hard too,” says Austin, who adds that the company recently installed a nine-hole putt-putt golf course in the offices.

 
Source: Susan Austin
Writer: Karin Connelly
cleveland cycle tours offers a way to see the city on a bicycle built for 15
Mike Stanek, president of Cleveland Cycle Tours, is offering the newest way to see Cleveland: A group bike tour. But unlike most group bike tours, this one employs just one vehicle. Nearly the whole group gets behind powering this 15-person, 1,600-pound bike.

“We are a group party bike, a group cycling experience,” Stanek explains. “There’s no motor, there’s no other way to move it except to pedal it.”
 
Ten people pedal Stanek’s 15-person bike, whether it’s a site-seeing tour, a pub crawl, a corporate team-building event or a wedding. Stanek can also haul the bike out to any location a customer chooses. A driver steers and operates the brake. The bike goes four to five miles per hour, and Stanek designs the routes to be mostly flat.
 
Cleveland Cycle Tours has hosted three or four tours since launching in September. Although Stanek applied for the license in July, some red tape kept him from officially launching. For now he is focusing on a successful spring tour season. He’s received a lot of support so far. “We’re building nice relationships with the taverns downtown and in Ohio City,” he says.
 
Stanek got the idea from a group in Minneapolis who brought a similar bike there from the Netherlands. Today that company has seven bikes operating in Minneapolis. Stanek hopes to grow his company in Cleveland similarly.
 
“The ultimate goal is to purchase a second or third cycle for Ohio City and Lakewood,” Stanek says. “The biggest challenge is finding a 10-foot high garage because the bikes are 9-feet, 4-inches tall.”
 
Right now, Stanek operates Cleveland Cycle Tours with his wife, who runs the daily operations, and oldest son, who drives the bike. Stanek hopes to hire and train three or four more drivers by spring.

 
Source: Mike Stanek
Writer: Karin Connelly
friends launch munchit, a cle-based wholesome snack biz
Munchit co-founders Tim Holmes and Jon Dinardo were living worlds apart -- Holmes in London and Dinardo in Los Angeles -- but they had one thing in common: the desire to find a better way to snack.
 
“I was based in London and lived inside the city and ended up eating a lot of junk,” says Holmes, a native Brit. Meanwhile, Dinardo was living a fast-paced lifestyle on the west coast. The two, along with Holmes’ wife (and Dinardo’s sister) Nicole, were craving something better.
 
So the three moved back to Dinardo's Ohio hometown to start Munchit, an all-natural snack company. Munchit sells snack boxes, either on a weekly or monthly subscription basis, in which the buyer chooses from 25 wholesome snacks. Snacks feature things like dark chocolate espresso beans, nuts, cranberries, rolled dates and seed mixes. Each box features four different snacks.
 
“You log in and go through all our snacks,” explains Dinardo. “If you love 18 out of the 25 items we mix it up each time.”
 
Holmes and Dinardo source their products from small, local companies as well as national family-owned suppliers. “All of our food is 100-percent natural, with no preservatives or artificial colors,” says Dinardo. “The snacks are portion sized and are 180 calories.” They focus on environmental issues, keeping packaging to a minimum.
 
They decided to start the company in Cleveland to not only be close to family, but also for economical reasons. “Cleveland is a good area logistically because it’s very close to the hub of business,” says Holmes. “The cost of suppliers is right.”
 
Munchit currently is trying to raise $50,000 by Oct. 25 on Kickstarter. “Our goal right now is to launch and stay afloat in the short term,” says Holmes. “We want to make it past the first year. After that, the opportunities in the market are open to us to grow and expand.”
 
While right now it is a family affair, Holmes and Dinardo predict they will hire people to help with packaging and fulfillment as they grow. Eventually they plan to hire people to help with finance and bookkeeping.

 
Source: Jon Dinardo and Tim Holmes
Writer: Karin Connelly
great lakes venture fair will showcase high potential companies to investors
On the heels of the National Association of Seed and Venture Funds annual conference, the Great Lakes Venture Fair will host its first event at the Cleveland Marriott on October 17 and 18. The event is a joint effort between the Ohio Capital Fund, Ohio Venture Association, JumpStart, TechColumbus and CincyTech.

“The event builds on the past seven successful years of the Ohio Early Stage Summit,” says Chris Sklarin, event chair and investor manager with Edison Ventures. “Great Lakes Venture Fair will showcase the region’s high potential companies to investors with a focus on successful strategic partnerships -- how it’s done.”

The Great Lakes Venture is designed to highlight the activity in the region, as well as identify the next big things. “It’s important in general for the region because this is the new economy,” says Sklarin. “This is where we find new growth, new ventures. It would be really great for us to have a successful large company to grow out of this.

Keynote speaker for the event will be Jeff Weedman, who took a two-year leave as vice president of global business development of Proctor & Gamble to become CEO of Cintrifuse in Cincinnati. He will talk about the corporate partnerships behind Cintrifuse as well as join a panel discussion about working with strategic investors.

Sklarin’s advice to entrepreneurs planning on attending is straightforward. “Bring your business cards -- there’s a lot of networking,” he says. “Have your elevator pitch down. You want to get out there and meet everyone you can.”

Organizers are expecting as many as 300 attendees.


Source: Chris Sklarin
Writer: Karin Connelly
twist creative adds talent, realigns philosophy as part of strategy shift
TWIST Creative had been adverse the word "agency" for many years, as the term represented something the Cleveland-based branding firm was not. That all changed eight months ago when TWIST shifted its strategy to target bigger clients, spurring a period of growth that has led to a flurry of new hires as well as new customers.

That's four new hires and about 20 new clients to be exact, says Michael Ozan, TWIST's president and chief creative officer, who in 2000 founded the firm with wife Connie. Add promotions and an overall company realignment to that list and TWIST has had a very busy 2012.

"We looked at our market position and decided to turn in the direction of being an agency," says Ozan. "We needed more people [on hand] to make that change."

In September, TWIST hired a new director of media relations, an art director and two designers. The agency also named marketing director Josh Taylor as its new director of strategy and development, while lead senior designer Chris Oldham is now director of design operations.

To its burgeoning client portfolio TWIST added 20 new brands, including big-name consumer product companies Hoover Vacuum and Hinkley Lighting; aerospace industry manufacturer Voss Industries; and multi-market restaurateur Paladar.

This was an exciting year, but one also full of difficult changes, says design director Connie Ozan. Although the former boutique is now a full-service brand agency, the challenge for TWIST looking ahead is to continue to grow its position within the market.

 "There's been lots of energy over the last eight months," she says. "It will take awhile for the new team to gel, but 2013 is going to be a great year."
 

SOURCE:  Michael Ozan, Connie Ozan
WRITER: Douglas J. Guth
parker hannifin pledges $1.5m to csu for human motion and control research
If someone loses a leg or arm due to war or accident, a recent endowment from Parker Hannifin Corporation to Cleveland State University is aiming to place the school among the top national options for replicating that lost limb.

Parker Hannifin, a manufacturer of motion technologies, has pledged $1.5 million to CSU for a professorship and the overall study of human motion and control. The money will be spent on a new laboratory in human motion. The lab will include treadmills, motion sensors and three-dimensional imaging equipment, all targeted at developing improved methods to duplicate healthy limbs in prosthetics and orthotics, says Joe Mosbrook, CSU's director of communications.

Working in the laboratory will be biomechanics researcher Dr. Antonie van den Bogert, named the Parker Hannifin Endowed Chair in Human Motion and Control. Van den Bogert began his tenure this fall in the Department of Mechanical Engineering at CSU’s Fenn College of Engineering.

The researcher is known for the development of computer simulation methods studying the effects of neuromuscular control and mechanical devices on human movement. Much of his prior work concentrated on the mechanics of sports performance and injuries. "He's a leader in this field," says Mosbrook. "We are very grateful to have someone of his caliber at the university."

Long term, the Parker Hannifin endowment could make CSU an epicenter for critical prosthetics and orthotics technology and research. The company "has been a great partner and benefactor to us for a long time," Mosbrook says. "This [endowment] is an important step forward for the university and the entire region."

  
SOURCE: Joe Mosbrook
WRITER: Douglas J. Guth